Klikd was founded by Sarah Hoffman, a social media lawyer, and Pam Tudin Buchalter, a clinical psychologist — two professionals who got tired of watching the legal and emotional fallout of digital misuse pile up.
So, we decided to flip the script. Instead of finger-wagging and fear-mongering (no, your brain won’t explode from Xbox), we’re building a positive, practical approach to life online.
Klikd helps parents, educators, children, and teens create safer, smarter, and more empowered relationships with technology.
Mom of three small people – Social media lawyer – Speaker and Co-founder of Klikd
Sarah is a social media lawyer who is passionate about technology and education. She loves empowering people to foster healthy digital behaviours to ensure that our productivity, performance, parenting and our children thrive.
Before founding Klikd, she was a director and speaker at the Digital Law Company, South Africa’s thought leader in all matters related to social media and the law. At the Digital Law Company, Sarah assisted hundreds of (mostly teen) victims of revenge pornography and cyberbullying and gave talks to companies and parents across the country on the legal, reputational and disciplinary risks of using social media.
Together with her partner, Pam Tudin, she developed the KLIKD Digital Citizenship Programme to upskill schools, students and their parents to manage the online worlds safely, smartly and happily.
For her sins, Sarah is an admitted attorney. Sarah’s most important job is being a mom to three very cute small people. When she isn’t running Klikd or running after the smalls, she is a wine enthusiast, foodie of note, loves a Barre class in a neon pink gym studio and also believes that a good cup of coffee can cure most things.
Pam is a Clinical Psychologist, Forensic Psychologist, Leadership Development Consultant, Parent/Child Educator and most importantly, a mother of two teenage boys. exhaustingly, mother of two boys, aged 16 and 18.
As the Co-founder of Klikd, together with her favourite partner Sarah, Pam developed The Klikd Digital Citizenship Programme for Schools – a comprehensive digital skills syllabus that helps teens and tweens (and their parents and teachers) to use technology safely, smartly and happily.
Pam is a highly regarded national and international speaker where she speaks mainly to the various 21st Century challenges facing eye-rolling teens and their depleted parents. In her private practice, Pam’s main passion lies in helping all kids go from good to great as they navigate the bumpy online landscape while her forensic practice keeps her firmly on her toes (and sometimes on her knees).
Pam is also the co-author of “Your Teen Unleashed!” – a book that offers refreshing answers to all the tough questions we are always afraid to ask out loud.
Pam worked for many years in the area of Executive Leadership Development as the co-Founder of The Core Vision Consultancy. She has coached executive leaders across the globe with a view to enhancing the sustainable transformation of in both South African and European organisations and has lectured in the field of Diversity Management for three years at the Gordon Institute of Business (GIBS). She also provided group forums at the Truth and Reconciliation Commission to assist families to reintegrate into their respective communities following the provision of testimony.
When she is not following her children around the country for one or other sport-related madness, she lives with her favourite husband and psychotic dogs. She loves them all, in varying amounts, depending on who still needs to be fed. When all else fails she has been known to overdose on freezocinos.
Mom of two teens – Psychologist – Speaker – Author – Co-Founder of Klikd
